Inspired by the most powerful of the Russian Tsars, Ivan the Terrible Vodka is a quintessentially Russian vodka, crafted in the distinctive Osobaya style to an authentic 16th century recipe.

Made from the highest quality, quadrupled-distilled grain spirit and natural spring water, it's silky smooth character and luxurious finish is achieved through the delicate, barely traceable infusions of wild buckwheat honey and Siberian cedar nuts.

A well-kept secret of Russian vodka producers, subtle infusions of herbs and spices have been used for centuries to make Osobaya vodka - "the Rolls Royce of Russian vodkas".
A product of exceptional purity and delicacy, Ivan the Terrible vodka is perfect for drinking neat as a lightly chilled shot, and is also ideal for use in premium cocktails, where it enhances the quality of other ingredients. Freezing Ivan the Terrible Vodka is not recommended as it can strip the vodka of its delicate taste and aroma.

Ivan the IV ("the Terrible") is known as the world's first vodka magnate. During his reign, the first exclusive vodka bars were set up in Moscow, known as "Tsar's Taverns", with all the revenues going into the Tsar's treasury. In the 16th century Ivan actively pursued the policy of his father, who had established the state monopoly for vodka distillation in 1474. In fact, Ivan's harsh governing methods ensured that the quality of Russia's national spirit remained high at all times.

Ivan was also an astute politician and diplomat and, on one occasion, he sent a secret diplomatic letter hidden in a vodka bottle to Queen Elizabeth I. Legend has it that he even proposed marriage to her, a proposal that was refused.

Ivan the Terrible Vodka is presented in a limited edition traditional Russian vodka decanter, known as a "Romanoff's Schtoff", with a hand-made glass stopper.

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IVAN THE TERRIBLE® vodka is inspired by Ivan IV ("the Terrible"), the most powerful of the Russian Tsars. The word "Terrible" is an incorrect translation of his nickname "Grozny", meaning "Stern" or "Strict". Ivan, indeed, was terrible to his enemies, including aristocratic opposition and foreign invaders, most of whom he defeated successfully. He united what was to become 21st century Russia. Ivan was highly intelligent, cultured and had an exquisite taste. He patronised the Muscovy Company, the first English plc, set up to trade with Russia in 1555, and was a big admirer of Elizabeth I. The Tsar is also known as the world's first VODKA MAGNATE: he reinstated the monopoly for vodka production and opened the first vodka bars in the 16th century Moscow. His harsh governing methods guaranteed the high quality of the national spirit.

 

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Sasha Gusov as Ivan The Terrible - will the most demanding british photographer become the new face of russian vodka?

Max Pokrovsky

Sasha Gusov as Ivan The Terrible - will the most demanding british photographer become the new face of russian vodka?

Max Pokrovsky

Sasha Gusov as Ivan The Terrible - will the most demanding british photographer become the new face of russian vodka?

Max Pokrovsk

 

 

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